Analisa Pola Perjalanan dan Preferensi Wisata Pada Wisatawan Asal Kota Surabaya Dalam Melakukan Perjalanan Wisata Ke Thailand

Merosa Stephanie

Abstract


 This research is accomplished to reveal the travel patterns and preferences of Surabaya tourist when they travelling to Thailand. Nowadays, Thailand is one of popular destination for Surabaya tourist. During the tour, it will automatically arise a travel patterns and preferences of the individual tourist. Travel patterns and preferences can be vary from one to another tourist.

             Analysis techniques used in this research is descriptive with Cross Tabulation and Multiple Correspondence Analysis method. The method aims to determine the relationship between the tourist profile and tourist travel patterns and preferences, supported by correspondence mapping results displayed in the form of image mapping. The results of this research show travel patterns and travel preferences generated varies depending on the tourist's profile.


Keywords


Pattern, Preferences, Tourist and Tour.

Full Text:

Untitled

References


Bungin, Burhan. Penelitian Kuantitatif : Ekonomi,

Kebijakan Publik dan Ilmu Sosial lainnya. Jakarta: Kencana Prenama Media Group, 2010.

Cooper,C. World Trade Law, Culture: Heritage

and Tourism. New York: Adison Wesley Longman Publishing, 2003.

“Destinasi Favorit: Orang Indonesia Suka ke Singapura, Malaysia, & Thailand” Desember 2012.

.

Engel, James F., Blackwell, R.D, & Miniard. P.W.

Consumer Behaviour. USA:Dryden Press, 1990.

Goeldner ,Charles R., & J.R. Brent Ritchie.

Principles, Practices, Philosophies of

Tourism. New York: Hoboken, N.J J. Wiley, 2003.

Gunn, C. Tourism Planning: Basics, Concepts,

Cases (3rd ed.). Washington: Taylor & Francis, 1993.

I Gede, Pitana., & Putu G, Gayatri. Sosiologi

Pariwisata. Yogyakarta: CV Andi Offset, 2005.

Ibrahim, Zulkifli. “Travelling Pattern and

Preferences of the Arab Tourist in

Malaysian Hotel” Vol.4 No.7, July 2009.

.

Inskeep, Edward. Tourism Planning: An

Integrated and Sustainable Development

Approach. New York: John Wiley & Sons., 1991.

Ismayanti. Pengantar Pariwisata. Jakarta: PT.

Gramedia Widiasarana Indonesia, 2010.

Istijanto. Aplikasi Praktis Riset Pemasaran. Jakarta: PT. Gramedia Pustaka Utama, 2005.

Kincaid, Judith W. Customer Relationship

Management: Getting it right!. New

Jersey: Prentice-Hall,Inc, 2003.

Kotler, P & K.L. Keller.Manajemen Pemasaran

Edisi Bahasa Indonesia (12th ed.). Jakarta: PT Indeks, 2007.

Kuncoro, Mudrajat. Metode Riset untuk Bisnis

dan Ekonomi. Jakarta: Penerbit Erlangga, 2003.

Mathieson, A. & Wall , G. Tourism Economic,

Physical and Social Impacts. New York , USA: John Wiley &Sons , 1982.

Maslow, Abraham. Toward a Psychologgy of

Being. New York: John Wiley & Sons, 1998.

McIntosh, R. W. Tourism: Principles, Practices,

Philosophies. Columbus: Grid Publishing Inc, 1972.

Mill, R. Tourism The International Business.

Jakarta: PT Raja Grafindo Persada, 2000.

“Orang Indonesia Liburan ke LN Meningkat 800!.”

Juni 2013.

.

Pendit, N.S. Ilmu Pariwisata: Sebuah Pengantar

Perdana. Yogyakarta: Pradnya Paramita, 2006.

Sammeng AM. Cakrawala Pariwisata. Jakarta:

Balai Pustaka, 2000.

Santoso, Singgih. Menguasai SPSS 21 di Era

Informasi. Jakarta: PT Elex Media Komputindo, 2012.

Schiffman & Kanuk. Perilaku Konsumen.

(Zoelkifli Kasip). Jakarta: Indeks, 2008.

Smith, S.L.J. & D. Stephen. Tourism Analysis: A

Handbook. New York: Longman Scientific & Technical, 1989.

Soekadijo R.G. Anatomi Pariwisata, Memahami

Pariwisata Sebagai Systemic Linkage. Jakarta: PT Gramedia Pustaka Utama, 1996.

Sugiarto. Teknik Sampling. Jakarta: PT Gramedia

Pustaka Utama, 2006.

Swarbrooke,John., & Horner,Susan. Consumer

Behaviour in Tourism. UK: Routledge, 2007.

“Tiger Mandala Telah Luncurkan Rute Surabaya-

Bangkok.” 4 Agustus 2013.

.

Tourism Authority of Thailand. Policies and

Guidelines: Development of Tourism.

Bangkok: Tourism Authority of Thailand, 2008.

Weaver & Opperman, (2000). Tourism

Management: Creative – Based Tourism,

Milton: Jacaranda Wiley.

“Wisata.” Kamus Bahasa Indonesia Online. 12 Oktober 2013.

.

“FIT.” Informasi Online Wikipedia. 10 Oktober 2013.

WTO. Technical Manual Concepts, Definitions

and Classification for Tourism. Madrid: World Tourism Organization, 2004.

Yoeti, O.A. Tours and Travel Marketing. Jakarta:

PT Pradnya Paramitha, 2000.

Yoeti, O.A. Hotel Marketing. Jakarta: PT. Perca,


Refbacks

  • There are currently no refbacks.